April 17th, 2023
Trustmary team
Authentic Review Generator: Why You Need One
Hi there! I guess you landed here in the hopes that you could press a button and get a review formulated for you? Sorry to disappoint you, but that’s not what this blog is about. Before you bounce away, give me just a moment to explain why this page is much more valuable for you. […]
Trustmary teamEditor’s picks
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Categories
Reviews
Video Testimonials
Testimonials
Lead generation
Social proof
Net Promoter Score
Customer feedback
Customer experience
All blogs
Reviews
Get the most out of your existing reviews – and how to get more!
How to Ask for Google Reviews: The Dos and Don’tsReview + Landing Page = Match Made in HeavenHow to Turn Online Reviews into Effective PR ToolsAdd Google Reviews to Squarespace – in 5 minutesAdding a Google Review Widget: WordPress EditionAdd Google Reviews to Any Website – 3 Steps8 Branded Google Review Widget TemplatesWhy You Need Customer Reviews in ShopifyDon’t Rely on Glassdoor – Use Software for Company ReviewsOnline Review Software – Guide to Finding your MatchHow to Add Customer Reviews to Shopify – Easy Guide3 Reasons You Should Never Buy Google ReviewsReviews and customer feedback in sales and marketing – why and how?
20 Tips on How to Get More Reviews from Customers5 Reasons to Add Google Reviews Badge Embedded Reviews: What, Why & HowThe Ultimate Guide to Gathering and Using ReviewsReviews that Matter: Grow your Business with ReviewsReview Marketing – aka How to Leverage Your ReviewsAuthentic Review Generator: Why You Need OneCustomer Reviews Template: Ask and ShowcaseOnline Reviews: Statistics That Will Blow Your Mind [2023]7 Top Reasons Websites with Customer Reviews Outperform Others10 Best Review Softwares You Should ConsiderHow to Respond to Positive Reviews?
Embed a Google Review Widget with ElementorFinding The Best WordPress Google Review Plugin 2023Embed a Branded Google Review Widget: Wix EditionWhy You Need Customer Reviews For SEOWhere to Showcase Customer Reviews on Your WebsiteHow to Add Google Reviews to Website (for Dummies)Foolproof Way to Generate Reviews45 Sites Where You Can Find Online Reviews for BusinessesAutomate Your Review Gathering Flows with TrustmaryCustomer Reviews Examples That Help You Generate LeadsHow to Get More Reviews on Google With 9 Actionable Tips4 Negative Review Response Examples
Video Testimonials
What is needed to get video testimonials from your customers
The Definitive Guide to Creating and Utilizing Video TestimonialsTop Video Editing Tools for Video TestimonialsGet Employee Video Testimonials Easily And Attract Top TalentGather Video Testimonials that Improve Website Conversion Rate with TrustmaryHubSpot Video Testimonials: AutomaticallyHow to Make a Testimonial Video? Top 5 Things to Consider7+ Tips for Using Customer Testimonial Videos in Marketing
Where To Put Your Video Testimonials To Gain More AudiencesAudio Testimonial Definition, Benefits, and Use CasesVideo Testimonial Statistics That You Should MindVideo Testimonials App: 5-Step Guide to Set It UpRemote Video Testimonials: 3 Free Templates You Can CopyCase example: 32% increase in sales by using video testimonial on check-out page
Successful Remote Video Testimonial Campaign – in 14 days!Guide on Turning Text Reviews into Video ReviewsThe Easiest Way to Gather Patient Video Testimonials5 Video Testimonial Questions to Ask from ClientsVideo Testimonial Tips on Getting Them from B2B Customers5 Best Practices for Video Testimonials
Testimonials
How to get the most out of your testimonial content
Top 7 Tips For Using Testimonials In Social Media In 2023Using Customer Testimonials in Hospitality IndustryPretty and Branded Testimonials Carousel that Creates ValueAutomatic and Authentic Testimonials GeneratorFitness Testimonials: Examples You Can CopyCustomer Review vs Customer Testimonial DefinitionsHow to Get Testimonials From Customers (With 7 Examples)How to Add Testimonials to Website in WordPress?4 Best Examples of Testimonials in Advertising3 Best Examples of Testimonial Request Letters That You Can Copy15 Important Questions to Ask For a Testimonial
5 Reasons Customer Testimonials Matter for FreelancersTestimonials for Realtors: Boost Your Sales with This StrategyAnother Word for Testimonials: What’s The Difference?How to Automate Gathering of Testimonials with CRMWordPress Testimonial Plugin Comparison: 11 Best PluginsEmployer Testimonials: How They Help Your Brand ImageHow to Add Testimonials to Squarespace? – 5 Step GuideHow to Use Testimonials to Improve Website Conversion Rates for Lead GenerationHow to Get Testimonials for Your BusinessEmployee Testimonial Best Practices5 Testimonial Page Design Best Practices
The Ultimate Guide for Collecting and Using Testimonials5 Types of Client Testimonials You Need in 2023 + Using Them5 Employee Testimonial Templates to Help You Recruit MorePro Tips on CRM, Flywheel and Using Feedback in Marketing6 Ways to Use Testimonials on SquarespaceGathering Testimonials and Reviews in PipedriveHow To Use Testimonials in MarketingWordPress Testimonials – Why a Handful Isn’t EnoughDoes anyone really want to publicly recommend my company?6 Examples of Great Testimonial Pages That Generate SalesYour Guide to Using Testimonials for Marketing
Lead generation
Generate more leads with social proof
8 Reasons Your Leads Aren’t ConvertingThe Ultimate Guide to Lead Generation3 Techniques for Lead Generation in Digital MarketingIntroducing Lead Magnets and How to Promote ThemLead Generation Softwares: Why to Use Them?Create High Converting Lead Generation Popups with TrustmaryFind Your Go-To Website for Lead Generation in 20237 Strategies for Lead Generation in B2C That You Can CopyChat Lead Generation: The Actionable GuideLead Generation Efficiencies of Different Online Platforms Like HubSpot, WordPress, and More5 Examples of Lead Generation Ads on Facebook You Can Rely On6 Crucial KPIs You Should Use When Doing Lead Generation
Tips for Generating Leads through Cold EmailHere’s How to Make Generating Targeted Leads Simple50+ Crucial Lead Generation Statistics That MatterHow to Generate Leads with Virtual EventsCreate Lead Generation Chatbot with Trustmary5 Trackable Lead Generation Tactics6 Lead Generation Form Examples (+How to Design Converting Lead Gen Forms)20+ Strategies in Lead Generation for B2B BusinessHow to Create a Lead Generation Quiz That Will Help You Get More Sales4 Simple Steps to Creating a Lead Generation PlanLead Generation on Instagram: Tips, Tricks, and Best Practices to Help You GrowLead Generation Vs Brand Awareness: Where Should You Focus Your Efforts?
5 Social Media Lead Generation Strategies for Business GrowthLead Generation with Effective Content MarketingCreate A Lead Generator Machine with Social ProofTips for Interactive Content in Lead GenerationHow to Build an Effective Lead Generation Sales FunnelBest Tools for Lead Generation (15 free + 24 paid)14 Best Tips on Lead Generation for Technology CompaniesLead Generation in Real Estate (15 Strategies!)8 Most Reliable Lead Generation Books to Use as Learning Material6 Tactics Every Financial Advisor Should Try to Improve Lead GenerationLead Generation vs. Demand Generation: Conceptual and Practical Differences4 ways to generate leads for sales
Social proof
How to use social proof to boost conversion rates and sales
6 Reasons Why Social Proof Is Important for Branding65+ Social Proof Statistics that May Surprise You [2023]Social Proof in Ecommerce: Actionable (Free!) StrategySocial Proof Popup Examples That Improve Conversion RateThe Definitive Guide for Understanding the Power of Social Proof6 Examples of Using Social Proof in AdvertisingWhy You Should Leverage Social Proof in Your Facebook AdsWhat is Social Proof and How to Use It
The Definitive Guide for Understanding the Power of Social ProofExamples of User Generated Content to Get Inspired by9 Best Social Proof Podcasts Worth Listening ToSocial Proof and Consistency: Why NPS Needs to Be Measured More than Once13 Social Proof Software Solutions to Increase Conversion RatesFear of missing out research for marketers and how you can make use of itHow to Use Social Proof in Marketing
5 Ways to Benefit from Social Proof Bias5 Easy Ways to Implement Visual Social Proof in eCommerce5 Social Proof Apps to Consider in 2023Social Proof Examples in B2B Marketing +How to Use Them7 Real Examples You Can Copy of Using Fear of Missing Out (FOMO) in AdvertisingPsychology behind Fear of Missing Out4 Social Proof Examples to Inspire You
Conversion rate
Optimize your conversion rate with these actionable tips!
How to Design an Effective CTA Button that Enhances Conversions7 Landing Page Best Practices to Boost ConversionsWorst Conversion Rate Optimization Tips – Avoid ThemCRO Marketing – 9 Actionable StrategiesImprove Conversion Rates with Facebook or Google Reviews10 Approaches You Can Take to Improve Your Shopify Conversion Rate3 Conversion Rate Optimization Software Tools You Should TestBenchmarks for Google Ads Conversion RatesConversion Rate for Facebook Ads, What to Expect6 Tips To Boosting Your Social Media Conversion RateWebsite Conversion Rate Optimization Checklist
The Definitive Guide to Optimizing Conversion RateExit-Intent Popup Principles, Examples, and Hacks Multivariate vs A/B Testing: Difference ExplainedBayesian vs Frequentist A/B Testing: Guide for Dummies13 Biggest Conversion Rate Optimization BenefitsConversion Rate Optimization + Website Optimization = 💰💰17 Things You Probably Have Not Tried That Will Improve Your Ecommerce Conversion RateBenchmarks for Email Conversion RatesWhat is the average conversion rate for a website?Measuring Retail Conversion Rate
How to Boost Conversion Rates in a Privacy-Led WorldWebsite Personalization Hacks to Boost Your ConversionsMultivariate Testing: The Basics You NeedSkyrocket Website Conversion Rates with These Widget IdeasThe Role of Website Optimization in Ecommerce BusinessSimple 6 Step Conversion Rate Optimization Audit to Get Started With CRO6 Conversion Rate Optimization Consultants That Really Know Their Stuff8 Conversion Rate Optimization Agencies You Probably Haven’t Heard About, but ShouldConversion Rate as a Measure of the Effectiveness of Your WebsiteWhat Is a Good Conversion Rate and How to Improve It
Net Promoter Score
Learn how Net Promoter Score can be used to boost growth
Net Promoter Score: The Definitive Guide to NPS3 Ways of NPS Calculation and What to Do NextEmployee Net Promoter Score (eNPS) – The New Employee Branding Trend in 2023What is NPS Software and How to Maximize its Benefits Short Guide on How to Gather Website NPS Effectively13 Best NPS Tools to Use in 2023 [updated]NPS benchmarks from NordicsNPS – A comprehensive guide to understanding Net Promoter Score
Net Promoter Score Question Templates to Copy eNPS: What It Is and How You Can Use It in Your OrganizationB2B Net Promoter Score – Implement It With These 7 StepsNet Promoter Score by Industry – NPS Industry AveragesApple NPS in 2021 [updated 2023]Everything you need to know about Net Promoter Score (NPS) in 2023 – Complete guide [updated!]What is a Good Net Promoter Score? – Benchmarks for 2020What is NPS and how do you measure it?
How to Leverage NPS to Improve Customer SuccessNet Promoter Score vs CSAT – Who Wins the Battle?Alternatives to NPS – Net Promoter ScoreTips for Sending NPS Email Surveys to Your Customers for Maximum ResultsImproved way of presenting your Net Promoter Score (NPS)5 Best NPS Software in 2023 [updated]How to improve Net Promoter Score? 7 Ways to Improve your NPS
Customer feedback
The how, when and why of customer feedback
The Ultimate Guide To Customer FeedbackHow to Manage Customer Feedback in 5 StepsHow Customer Feedback on Service Actually WorksCreating a Good Customer Feedback Form: 5 Useful Samples10 Best Customer Feedback Tools for 2023 [updated]
Customer loyalty
Turn one-time buyers into loyal customers with these insights
Customer Loyalty Indicators Every Business Needs to TrackThe Top Customer Retention Strategies That Actually Work3 Customer Loyalty Strategies that Actually WorkHow to Start Profiting From Your Customer Loyalty ProgramHow to Bring Innovation Into Your Customer Loyalty ProgramHow to Create an Extensive Customer Loyalty ProgramCustomer Lifetime Value – How to Make More Money with Less Customers
How Branding Improves Your Customer LoyaltyHow to Earn Customer Loyalty with WebinarsHow Rewards Create Customer LoyaltySetting up a Retail Customer Loyalty Program in 2023 [updated]Benefits of a Customer Loyalty Program for any BusinessWhy Your Customer Loyalty Will Likely Fall When You Do These Things
All you need to know about customer loyalty: The definitive guide19 Quotes on Customer Loyalty that Help you Appreciate Your Loyal CustomersB2B Customer Loyalty – How is it Different?How to Create an Effective Customer Loyalty Program for a RestaurantWant to Increase Customer Loyalty? Build a Community, Avoid RewardsDefinition of Customer Loyalty: Benefits, Examples, & use Cases
Customer experience
CX is more important than you ever imagined!
Customer Journey Map: What, Why, and HowCustomer Experience as a Growth Factor: Quotes from Founders and MarketersThe Peak-End Rule and How It Affects Customer ExperienceManage Customer Experience and Grow like a UnicornCustomer Experience Improvement – 7 Ways to Improve Customer Experience3 Techniques For Measuring Customer ExperienceReasons Why Development of Customer Experience Should Be Your Business’s Top PriorityBuilding blocks of successful sales from the customer experience perspective
The Ultimate Guide To Customer ExperienceTrends That Show You Must Improve Customer ExperienceCustomer Experience Vs. User Experience: Differences, Similarities & ImportanceGood Customer Experience Examples to Learn fromDefinition of customer experience – what is the customer experience, how it is built and how is it managed?Managing Customer Experience: 4 Techniques to Level up Your BusinessWays to ensure a good customer experience while closing a deal with customerFirst Step to a Successful Customer Journey
A Guide to Delivering an Exceptional eCommerce ExperienceHow Employee Experience Affects Customer Experience5 Types of Customer Experience Management Software [UPDATED]6 Eye opening customer experience quotesEmployee Experience as a Resource in RecruitingWhat is Digital Customer Experience and How to Improve ItThese aftercare measures will improve your customer experienceHow to develop customer experience of your current customers?
Customer satisfaction
CSAT, CES, NPS, and other metrics to use to measure customer satisfaction
15 Customer Satisfaction Survey Questions Recommended by Business People3 Templates for Customer Satisfaction QuestionnairesBest Practices for Customer Satisfaction Surveys in 2023 – 5 steps4 Customer Satisfaction Metrics That Will Tell You The Truth
Surveys
Create surveys where open rate = response rate
How to Write a Survey Introduction that WorksHow to Minimize Question Order Bias in Your SurveysSurvey Bias: What it is and how to avoid itIntroducing the Best Survey: 5 Point Scale5 Examples of Biased Survey Questions and Why You Should Avoid Them
Marketing
Introducing marketing basics, automation possibilities and trends for 2022
5 Tips to Follow When Creating Branded Content 5 Sales Automation Strategies to Close More Leads7 Sales Pitch Presentation Mistakes You Should AvoidAI Marketing Tools You’ll Need in 2023A Simple Guide to Effective Corporate Reputation Management35+ Word of Mouth Marketing StatisticsInternal Linking – A guide to increasing search visibility through internal linkingDigital Marketing Basics – Where Should You Concentrate On it?5 Tips for Instagram MarketingA guide to choosing a marketing agencyFacebook marketing – What should a company focus on in Facebook marketing?Inbound Marketing – How to Generate Measurable ResultsWhat is a Functional Sales Presentation Like? – 4 tips for building a good sales presentationPredictability in sales and marketing, and the problems of itRemarketing – everything you need to know about itHow to get more sales with email marketing? – updated for 2023How to Create Content for Social Media That Drives Results
Optimizing Marketing Workflows: Best Tools and PracticesUltimate Guide To Marketing in 2023Digital Marketing Trends 2023: The Rise of Artificial Intelligence7 Best Pipedrive Integrations for Sales Teams [updated]Fundamentals of Coaching LeadershipSocial Media Marketing Basics – How Do You Get The Most Out Of A Social media?3 Word of Mouth Marketing Examples to Supercharge Your Marketing CampaignsWhy a search engine visitor is so valuableWhat is Word of Mouth Advertising? 3 Tactics to Boost Sales80 % of content marketing is targeted at a wrong target audience – avoid this common mistakeWhat is content marketing and how can you make business with it?Growth hacking – what is it all about and does your company need it?The ABC of content production – how to create content that supports your businessMarketing management – How to get most out of your marketing team5 marketers to follow in 2021 [updated]Five phases of website designBeginners Guide to Search Engine Optimization
How to Turn Your Blog Visitors Into CustomersHow to Sell to Customers With Different Motivation TypesVoice of Customer Best Practices and ToolsMarketing mixMarketing Budget: How much should a company invest in marketing?3 Amazing Facebook Word of Mouth Marketing FeaturesBasics of Marketing Automation5 months of SEO progress for Trustmary – What kind of results did we get? (732% growth)What is the the difference between good marketing and bad marketing?Hurry is the most acceptable reason for being inefficient – take control over stress with intelligent time managementBuilding a Brand and the Stages of Brand BuildingHow to utilize digital marketing tools in salesBuilding a marketing plan for your companyTop 3 Marketing Tips for Small BusinessesPositioning – What does it mean and why should it be the foundation of your marketing?Better results with Sales pitch – how to build an effective Sales pitch in just 5 easy steps3 Tips to Improve Customer Acquisition Strategy
Case studies
How customers use Trustmary – and why they keep using it
Sales Team Gets Feedback and More Meetings with Trustmary Case Kattotutka: Over 60% Increase in Contact Requests“Trustmary helps us to manage customer satisfaction”Case aTalent Recruiting – Each individual’s work becomes visible with TrustmaryStaria – Measuring and improving customer and employee experience.Kaisanet: Increase trust with reviewsVerhoomo Sorsa: 100 responses and 30 referrals within the first hour of useCase Example: How we increased sales by 139.16% with testimonials while reducing advertising budget by 21.81%
Satokausikalenteri: 20% More Sales With Video ReviewsRuokaboksi: 37% More Sales with A Pop-UpExperiences of Trustmary – Office RecyclingI-Valo: Satisfied customers regardless of countryEilakaisla’s most important measure of quality is customer satisfactionSatokausikalenteri: Video reviews to aid customer’s purchase decisionPerintäritari: ”Referral marketing is the most important channel for us in reaching new clients”
Elega: 14% More Leads with Longer ReviewsCase Wannado: Feedback Tripled with Trustmary and CRMCase Pindora – Reviews build trust – automaticallyPesurivuokraus.fi – Automating the collection of customer feedback and reviews“Such recommendations are really worth publishing online!”Järvenpään Ajokoulutuskeskus: More leads and sales directly from the websiteMutjutin: ”22.6% increase in the conversion rate means that our annual sales will grow by tens of thousands of euros”
Releases
New features are constantly being released – Stay tuned!
New features: Share your best reviews in social mediaNew feature: AI Score for reviewsNew feature: Star ratings generated from NPSNew feature: Survey Email QuicksendNew features in Trustmary: Official WordPress plugin for easier widget installsReview widget updates: Widely customizable Inpage Embed and other new widget templatesReview import updates (G2, Capterra, Tripadvisor, Yelp)Dropdown and multiple selection dropdown and automation updatesVideo review & popup improvementsAutomations and Zapier app – out now
Review import updates: Importing the review dateMessage & Automation templatesWidget updates: More reactive widgetsSurvey form updates: Star reviews and automatic tagsWidget updates: SEO optimizationNew updates in Trustmary: Hubspot integration and review Excel importsNew reporting interfaceStar ratings, survey folders and other updatesSurvey editor 2.0 beta
New feature: Custom fields in Messages and SurveysSurvey form updates: Widgets on survey formsWidget updates: New widget editorReview import updates: Google Play reviewsWidget updates: Sorting reviews automaticallyIntroducing Trustmary’s Review WidgetsUser interface updates and move to new survey editorEmail templates, scheduled survey closing and automation updatesSurvey theme customisation (colors and fonts)
News
Trustmary’s journey from being a start-up to growing every day!
Same problem, new tricks – Trustmary in 2022“Thanks to our bootstrapped history, there is not that much bullshit going on” – Kim Salmi, CTO @TrustmaryTrustmary Announces $2.2 Million Funding to Further Drive Growth in Europe and North America#2 Turn Satisfied Customers into Advocates (Live Webinar Series)
Guides
Simple step-by-step guides for various industries