Building blocks of successful sales from the customer experience perspective

Which aspects of the sales meetings remain positive to your customers? What are some of the things customers consider to be failures that negatively impact the customer experience? We at Trustmary have conducted a customer experience survey for over 100 organizations. Organizations range from educational institutions to marketing agencies and industrial companies. Based on our […]

First step to a succesful customer journey – How do you take customer experience in to account already at the beginning of the customer journey

Customer journeys with contact points vary from company to company and from industry to industry. However, regardless of the sector, service providers need to become aware of the potential customer before the customer can become interested in the service or consider buying from that operator. In the awareness phase, the customer may not yet recognize […]

How to develop customer experience of your current customers?

When you already have a customer, it is time to redeem the promises sales have made to them. A lot can happen in the customer relationship during the years. The customer relationship can include a lot of different things, for example, installing machinery or systems, supplying products, carrying out repairs, or developing software. Based on […]