How Rewards Create Customer Loyalty

Building customer loyalty can be a challenging task, but one that pays off. Loyal customers are more likely to make frequent purchases and spend more money on your brand. They’re more likely to recommend your business to their friends and family and boost your brand awareness. And they’re much more likely to leave positive reviews […]

B2B Customer Loyalty – How is it Different?

When it comes to types of customer loyalty programs, you can put all of them in two big categories – B2C and B2B customer loyalty. Customer loyalty will likely fall when you use B2C strategies to boost your B2B customer retention rates. How come? That’s simply because the B2B landscape is unique, and the purchasing […]

How to Start Profiting From Your Customer Loyalty Program

Whether you have a customer loyalty program centered around a customer loyalty card, point-based system, or tier-based benefits, it still requires some fine-tuning. For a customer loyalty program to be effective, it needs to be carefully planned and executed. After all, a customer loyalty program can easily become one of your major revenue streams as […]

Setting up a Retail Customer Loyalty Program in 2021

Setting up a customer loyalty program can bring many benefits to your business. It can help you retain customers, attract new buyers, and boost your sales and revenue. According to the latest stats on customer loyalty programs, it costs 5-25 times more to get a new customer than to retain an existing one. Still, only […]

How to Create an Effective Customer Loyalty Program for a Restaurant

When it comes to opening and running a restaurant, owners have to look for all kinds of ways to boost their overall profitability and save money. Building brand loyalty is one of the best ways to do it. A customer loyalty program is relatively common in the business trade, so let’s see how you can […]

How to Bring Innovation Into Your Customer Loyalty Program

“Innovation is the unrelenting drive to break the status quo and develop anew where few have dared to go.“ -Steven Jeffes Customer loyalty programs are nothing new. They’ve been used successfully by many types of businesses over the years to get better results. However, the fact that many companies use customer loyalty programs today is […]

Benefits of a Customer Loyalty Program for any Business

Customers are at the heart of every business. Whether you’re in retail, hospitality, IT, even finance, and healthcare, it’s your customers that keep your company afloat. However, what most company leaders get wrong is believing that their success lies in new customer acquisition. While that’s undoubtedly an important part of the equation, the actual key […]

Want to Increase Customer Loyalty? Build a Community, Avoid Rewards

Building customer loyalty should be at the front and center of every business decision that you make. Without customer loyalty, you’d waste time, money, and effort, always trying to generate new leads and bring in new prospects. It’s an unsustainable practice that adds to your staff’s stress levels and lowers your performance. Of course, generating […]

How to Create an Extensive Customer Loyalty Program

The past couple of years have been rough for businesses, and while some have bloomed, others have withered. Gaining an edge among the competition is getting ever-so-challenging, especially with more and more competitors popping around every day. Those who have forgone technology and IT solutions have likely experienced quite a blow to their business, as […]

Why Your Customer Loyalty Will Likely Fall When You Do These Things

Earning customer loyalty is an arduous task that requires persistence and dedication. Your high-quality products and services and affordable prices will certainly attract new customers, but they won’t make them stay. The things that will make them stay are excellent customer experience and your dedication to customer satisfaction. As a matter of fact, over 86% […]