How to Increase Google Reviews: Real-Life Example
Trustmary teamLast edited: December 4th, 2024
Looking for the best way to increase Google reviews?
You’ve come to the right place. We have experience in that matter.
Let me introduce a real-life example from one of our clients.
How Jeda Logistics Got 60 Google Reviews
Our customer Jeda Logistics (prev. Kiwi-Xpress Transport) had a goal in mind: to grow their visibility and credibility by getting more Google reviews.
So they did what anyone sensible would do: ask for them.
The Starting Point: Not Much Action
First, they sent a Google review link to their customers via SMS. This did not work very well, and they had difficulty getting any reviews.
Next, they decided to create an online Google review form asking for reviews.
The initial form only included a star-rating question and a Google review link to the business page.
With this tactic, they were able to collect 7 Google reviews.
It was something, but they wanted to boost the number even more.
The Turning Point: Trustmary Method
What Jeda Logistics did was adopt Trustmary Method.
Three steps to get more Google reviews
- Ask for a star rating.
- Ask for a Trustmary review.
- After the Trustmary review, request a Google review.
With this tactic, Jeda Logistics got:
- 60 more Google reviews to date
- Hundreds of Trustmary reviews
- Even more customer feedback
Read Jeda Logistics’ story in more detail.
Why It Worked?
Initially one would think that the shorter a review form is, the better.
In this case, it was the opposite. Having to leave a Trustmary review first helped people leave a Google review as well.
Maybe this has something to do with psychology and the customer’s internal “buy-in” for the idea of leaving a review.
“I already wrote my comment, so why not also write it in Google?”
“It wasn’t too bad, I could also say this on Google.”
Additionally, Jeda Logistics was able to collect even more reviews for their business.
Not everyone has a Google account or wants to leave Google reviews in general. But many of those people were willing to leave a Trustmary review.
What makes Trustmary different from Google:
- Easy process
- No need to sign in
- Can be anonymous
- Feels more personal than a Google review
If you’ve already collected Google reviews with QR code, you can get even better results with Trustmary with the same method.
Common Reasons for Not Getting Google Reviews and How to Fix Them
Here are a few reasons why people might not leave Google reviews for your business even when asked:
- Customers lack the skills to give a Google review
- Customers want to stay anonymous
- Customers have to sign in to Google before reviewing, which is too much effort
- Wrong timing
- Wrong method to collect
- Google review feels too public
- Customers don’t have a Google account (which results in a bad customer experience if you direct them to Google)
You can battle these objections by providing:
- An alternative way to leave reviews that doesn’t include any accounts: like Trustmary.
- A possibility to remain anonymous
- As easy and smooth process as possible
- The right timing to ask for a review (made possible by trigger-based automation)
- Various methods for leaving reviews: link, email, QR code, and more.
Increase Google Reviews for Your Business
Would you be willing to replicate what Jeda Logistics did?
You can try Trustmary for free immediately to see how many reviews you can get.
If it is a success, you can continue to collect more reviews with an affordable monthly plan.
Additionally, you get:
- Google review widgets to showcase reviews on your website
- A public review page that hosts all your online reviews (Google, Trustmary, and other platforms)
- Private feedback from people who don’t want to leave a public review
- Integration with your other daily tools like CRM
- Automation to send Google review forms at the right time
- Possibility to consolidate and manage all your online reviews in one place and boost your online reputation
Start for free from the link below:
If you want a real person to show you how to get started, book a free meeting with us from the below calendar:
FAQ about Increasing Google Reviews
How do I find my Google review link?
When you use Trustmary Method, you don’t have to search for it. Trustmary fetches it automatically when your Google account is connected.
Can I delete negative Google reviews?
You can’t delete them, but you can report reviews that violate Google’s policies. Always respond to negative reviews to show you care about customer feedback.
Are incentives for reviews allowed?
Yes, but they must comply with Google’s policies. Do not offer incentives for positive reviews specifically; instead, encourage honest feedback. Most of the time incentives are not even necessary. Excellent service is enough to motivate customers to leave reviews.
How often should I ask for reviews?
Regularly, but not too frequently. Find a balance that doesn’t overwhelm your customers. For example, you can ask after a purchase or once a quarter. With Trustmary, you can set up automation that ensures you always for Google reviews at the right time.
What if I get fake reviews?
Report them to Google immediately. Provide any evidence you have that the review is fake to help Google’s team make an informed decision.
Does responding to reviews help my ranking?
Yes, responding to reviews shows engagement and can positively impact your local SEO ranking.
