AskNicely Alternative:
Trustmary
Trustmary is the best alternative for AskNicely for teams that want to use feedback not only for internal improvement, but also as a marketing tool. Lean into your customer reviews and make them visible in all channels – while analyzing the feedback for customer insights.
- Measure customer satisfaction (NPS, CSAT, star rating).
- Analyze trends and customer insights.
- Collect open feedback and turn it into reviews.
- Showcase reviews on website, social media, and search engines to build trust.

Key differences between AskNicely and Trustmary
Trustmary and AskNicely are quite similar in features when it comes to feedback collection.
However, Trustmary is superior in turning your feedback into social proof and showcasing it in the right places.
AskNicely focuses on internal feedback, personal service coaching, and gamification of customer satisfaction.
Trustmary
- One workflow to measure customer satisfaction, get feedback, and collect reviews.
- Collect native, first-party reviews (Trustmary reviews) that are not managed by third-party platforms.
- Collect video testimonials from customers.
- Add customer reviews and testimonials to your website, social media, search engines, AI tools, and other channels to build trust.
- Customizable website widgets, pop-ups, chatbots, and more social proof tools.
- Transparent pricing, suitable for smaller teams as well.
- Best suited for service businesses (B2B and B2C), agencies, local businesses, and SaaS.
AskNicely
- Focuses on personal feedback for each employee and coaches them based on feedback.
- Performance management and NPS-based employee recognition.
- Gamification through competition and team rankings based on customer feedback.
- More advanced location and team-specific dashboards.
- Best suited for franchise brands with multiple locations.
Trustmary is three tools in one: a customer feedback tool, a review collection tool, and a social proof plugin for your website.

Similarities between Trustmary and AskNicely
- NPS and CSAT to measure customer satisfaction.
- Multi-channel feedback surveys.
- Automating customer feedback collection.
- Integrations with CRMs and collaboration platforms.
- A reporting dashboard for analyzing customer insights.
- Multi-location support.
Here’s what customers say about Trustmary
P.S. This widget is done with Trustmary.
Why you need to share customer feedback
Most team settle with analyzing customer feedback internally.
Think bigger. Use feedback in marketing to build trust and attract new customers.
Build trust
By sharing feedback transparently, you build trust with your potential customers.
Social proof
Previous customers’ positive experiences encourage people to do business with you.
More sales
Showcasing customer reviews helps you get more leads and customers from your website.
Compare Trustmary and AskNicely
See for yourself why Trustmary is the best affordable AskNicely alternative.
Trustmary | AskNicely | |
Price | Starting from $5/month | Starting from $449/month |
Freemium | Yes (Includes 5 monthly responses) | – |
Turn feedback into reviews | Yes | No |
Show feedback on website | Yes | No |
Video testimonials | Yes | No |
Monthly billing | Yes | No, annual billing only |
Users | Unlimited | Unlimited |
Automate your whole feedback and review process
Once you set up your Trustmary workflow, all of this can be done automatically.

Turn feedback into reviews with a 3-in-1 survey
- Measure customer satisfaction: NPS, CSAT, star rating.
- Collect open feedback.
- Get reviews from happy customers.
- Reach customers at the right time and in the right channels.

Showcase feedback on your website
- Add testimonials and reviews to your website.
- Share your live NPS score.
- Import reviews from third-party review sites.

Attract new customers
- Increase website conversions by 20% on average.
- Keep up a great online reputation.
- Get more visibility in search engines.

Turn feedback into actionable insights
- Analyze feedback and follow customer satisfaction trends.
- Create custom reports that reveal important insights.
- Share reports with stakeholders.
Are you ready to transform the way you use feedback?
Key features

Ready-to-go surveys
Your survey is automatically branded and optimized for a high response rate. Just choose how you want to send it.

Stylish widget designs
Sleek, modern, and fast–loading review widgets that fit your website and brand seamlessly.

Sending options
Send surveys via email, direct link, QR code, or website embed, and reach customers where they are.

Integrations
Connect Trustmary with your other daily tools like CRM to create more precise automation flows.

Personal help
We offer real human customer support to help with any questions or problems with the software.
Shall we start?
You can use Trustmary for free as long as you want. Get started in minutes and send your first feedback survey.
Or book a demo and we will show you how it’s done.
FAQ
Reviews build trust and help you get more leads and customers from your website. The power of reviews is based on the social proof effect that makes people follow other people’s behavior.
Trustmary is one of the few tools that can effectively manage customer experience and feedback, while also putting the feedback into use on your website.
Not only will you stay on your customers’ pulse, but you also let your happy customers advocate for you, and attract new customers.
AskNicely is best for motivating employees to improve service. It makes customer satisfaction into a game or competition for employees, and reports customer satisfaction in detailed person, team, and location-based dashboards, giving coaching to employees. It does collect reviews and testimonials, but it does not offer native solutions for showcasing them.
Trustmary is focused on customer feedback and reviews. On top of collecting and analyzing customer feedback, it turns feedback into authentic social proof that improves trust and attracts customers. Trustmary has tiered pricing, and in most cases, it’s much more affordable.
Both solutions are able to collect customer satisfaction data and customer feedback automatically.
You can sign up for free and use the freemium plan for as long as you want.
If you want, you can send your first feedback and review collection survey in just a couple of minutes, and add the reviews to your website as soon as you get the first reviews.